About Lua


LUA skincare was created with the philosophy that nature has the power to heal, protect, & rejuvenate skin. Founder, Lori Fenn, is an artist & nature lover whose artwork is the design inspiration behind the brand. After using oils on her own skin for over 15 years, she wanted to create something that would appeal to her then teenage daughter that was both clean, green, & aesthetic.


In the summer of 2016, the first LUA skincare set was created as a simple way to help start a daily skincare ritual that was plant-based, vegan, & cruelty-free with a desire to incorporate eco-conscious packaging whenever possible. LUA was created in the Arizona desert and has since relocated to the mountains in Sun Valley, Idaho so we know a thing or two about how harsh & dry weather affects the skin.  By combining the power of plant & flower oils with clean & sustainable ingredients, LUA truly embodies a product created from the heart & soul.